I provide business & strategy consulting, merchandising, GTM
and visual communication services to brands & businesses.
I provide business & strategy consulting, merchandising, GTM
and visual communication services to brands & businesses.
I am a forward-thinking senior retail executive with 20+ years of experience steering high-profile business for national retailers including Staples and Brookstone. Over my career, I’ve grown $500M+ portfolios and led teams across product merchandising and development, business strategy, customer experience, partnership development, small-business services and operational execution.
One common thread ties my experience together - the ability to elicit, create, communicate, influence and execute a solid strategy. A strategy is your foundational plan. It informs how you sell your product or service, drive sustainable growth, improve financial profitability, acquire new customers, accelerate business expansion, or deliver operational improvements.
I look forward to helping you tackle these opportunities.
My starting point for many business milestones is often the creation of a simple and clear strategy. This is your foundation for success. It provides guardrails and keeps you focused on what you will (and more importantly) what you won't tackle as you make decisions. I can help shape your ideas into a clear and actionable strategy.
I believe the products & services you offer are the (ideally memorable) connection between you and your customer. They represent why you started your business. Identifying a new and unique product & service, or improving on an existing, keeps your customers loyal. I can help to define and develop your next Big Idea.
My retail career has been a series of opportunities. Each challenging me to evolve or transform a business. Taking your side-hustle or business to the next level demands vision (a little gut intuition) and an impartial partner who can relate. I can help evaluate, plan and execute your next move.
I love to tell a great (visual) story. Visual communication is critical in helping to present complex data, articulate an innovative project or pitch a new business idea. And a great strategy becomes tangible when communicated visually. I can help simplify, organize and visually package your presentation materials.
Fractional Leadership • Vendor Agreements & Negotiation
* Sample Projects represent work performed, and are proprietary to those individuals, organizations or businesses.
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